SEO

6 universal SEO tactics

6 universal SEO tactics

Google regularly updates its algorithm, the competition is not far behind and everything goes digital – the SEO world is constant changing. Consider these 6 universal SEO tactics and you’ll never be wrong.
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Zero-Click searches

Zero-Click searches

Almost 50% of all searches in 2019 were Zero click searches – up to 65% in 2020 – where searches end without a click on an organic search result.
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On-page SEO factors

On-page SEO factors

On-page SEO factors are elements that can be optimized within a website to improve its search engine visibility and rankings. Here are some of the most important on-page SEO factors:
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Off-page SEO factors

Off-page SEO factors

Off-page SEO factors refer to the actions taken outside of your website that can impact its search engine visibility and rankings. Here are some of the most important off-page SEO factors
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LARS BJORN
Digital Marketing + Creative Marketing

Proven professional with 25+ years of experience in digital marketing and creative marketing. 20 years of corporate experience as Creative Director, Head of Web, Graphic & Brand at Rezidor SAS Hospitality, Head of Web and Graphic at Saxo Bank, Online Senior Manager at Menu A/S, Online Marketing Manager at Milestone Systems and Creative Director at Napatech. 5 years as a marketing account manager and 13 years as a creative director in agencies. 12 years leadership experience combined with a master in economics, University of Copenhagen, Denmark, a master in internet marketing and advanced social media certificate, University of San Francisco, and UX Design Professional Certificate.

Publich articles and ebooks with the aim to help people utilize the internet. Sharing online topics, latest trends, tools, tips and tricks from advice on web presence optimization and improvements, digital marketing strategies, traffic generation tactics, email marketing, mobile marketing, search engine marketing, ecommerce, social media to creative development of websites, web banners, landing pages and newsletters.

Connect with me on LinkedIn or email me at lbp[@]larsbjorn.com. You can also call me directly on +45 40686862.

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